Printing for Hire
At besley and copp, we’ve developed a deep understanding of the hire sector in all
its forms. In our long history we have worked with a huge variety of different companies,
hiring a huge array of different things, from car hire and plant hire to office
plants and wedding dresses. In fact, way back in the late 1800’s we even had a Carriage
and Saddlery hire customer.
Each product or service hired has its unique characteristics, and we need to understand
and appreciate these. Yet the similarities from what seems the most diverse of products
can be striking.
Across the hire sector, franchising is extremely popular and successful. Here we
bring solutions, like our eSupply Portal solution that could have been designed,
purely with the needs of the franchisor in mind. Whatever the sector, any company
with a wide network of outlets will to some form or other suffer with the same problems,
- Empower, yet maintain control
- Maintain brand integrity across the network
- Engage, inform and motivate across hundreds, even thousands of outlets?
The eSupply Portal has an answer to all of these questions…and a lot more.
In the vehicle hire sector, our customers include one of the world’s largest Car
and Van operators.
Across the EU, it’s estimated that annually, 55 to 60 million-rental transactions
that take place. In fact, Euromonitor estimated that €8.1 billion of car rental
revenues were generated in Europe alone during 2009, with the UK contributing 15%
of that figure.
During the same year, Euromonitor estimated that the car rental industry employed
a combined fleet of approximately 1.1 million vehicles. That equals a lot of operational
print and even more marketing collateral.
The operating environment has been tough; historically Growth has been closely tied
to the level of general economic activity. The car hire sector is also under increasing
pressure for its perceived contribution toward climate change. Does the car hire
sector have a responsibility?
In response, companies like Hertz have a Green Collection of vehicles with low CO2
output and high fuel efficiency. But could companies operate in a more environmentally
At besley & copp, we have the imail solution, a way of reducing a large companies
carbon foot print along with the need to pre-print large amounts of stationery or
marketing collateral. In turn, imail provides a powerful tool to facilitate highly
In Europe, three large multinational companies dominate the car rental market, responsible
for 60% of the overall market. Many, even the likes of Avis Europe, Hertz and Europcar
operate through a combination of corporately owned and franchised operations.
Plant & Equipment Hire
With its links to the construction industry, the Plant & Equipment Hire sector has
experienced extremely hard trading conditions and three years of decline. Operators
have seen continued downward pressure on hire rates, intensified price competition
and a squeezing of profit margins.
Yet can we the green shoots of recovery finally be seen?
Research in December 2010 indicated that there would be modest growth for the plant
sector to 2014, forecasting initial growth from private sector civil engineering
with the development of utility and infrastructure projects.
besley & copp has experience and knowledge that can deliver real value to customers
in the hire and rental sector which is demonstrated in the following case studies: