Mail is 33% more engaging than email
and 35% more engaging than social media advertising*
*Source: Royal Mail Market Reach/ Joint Industry Committee for Mail February 2019
In the digital age of relentless emails and social media posts, it’s refreshing to know that consumers still respond to a well designed and well written physical marketing message. Mail has always delivered an excellent return on investment (ROI) and still continues to do so, but it’s only recently that in-depth neuroscience studies have proven that mail has a profound impact on the consumers brain and their emotions. We all know that we have less than a few seconds to impress!
Whilst digital media has certainly reduced cost and shortened the route to market, what hasn’t changed is the consumer. As humans, we all still love to touch and feel something tangible immersing ourselves in a sensory experience not replicated with an email or social post. It’s important therefore to take advantage of this opportunity and to send something that speaks volumes in terms of quality and brand recognition.
besley & copp is an experienced mailing partner helping you to find the most efficient and cost effective method of delivering your message to your customers. Whether you are using your own database or you are looking extend this using our GDPR compliant data partner, we can help you reach out to your target audience on time and on budget with a focused and targeted approach.
OurSmart Direct Mail is a cost effective, quick and agile solution to your marketing mail needs. Working from a designed template, OurSmart enables you to personalise, print and deliver a high quality marketing message to an extensive geo-demographic B2C database in a few clicks with no commitment or subscription. This solution can be highly targeted using over 300 available demographic filters reaching out to both households or individuals. FIND OUT MORE
OurSmart Office Mail
OurSmart Office Mail is a cutting edge Hybrid Mail solution allowing you to print and send a physical letter from Microsoft Word in just a few clicks. Say goodbye to boxes of letterheads, envelopes and costly postage and say hello to a highly efficient, accountable, secure and low cost method of sending physical mail with no disruption to your working day.
Royal Mail Door to Door
As an affiliate partner of Royal Mail, besley & copp can help you maximise the impact of a tried and tested postcode driven doorstep delivery service. Pick a postcode (or postcode sector) and get your marketing piece delivered without the need for a costly address database. Whilst this is volume-based approach, this is a cost effective and guaranteed way of delivering a campaign into your target area. Just sit back and let our team take care of everything from start to finish, from design through to print and contract management.