The Mayfair Office started in 1995 with just five members, their aim being to provide the foremost independent estate agents and chartered surveyors with a dedicated London office. Over the proceeding years the network has grown to more than 300+ UK offices, plus a further 100 worldwide including the U.S, Italy, France and Spain.
Membership is drawn from Agents selling properties at the top end of the market. They are offered an exclusive area, based on their area of operation, which lasts for the life of their membership.
Benefits include a wide range of services, expertise and support from marketing, legal and national media buying.
With a growing network, Mayfair Office required a partner to help them to distribute their branded marketing and manage their brand both in the UK and worldwide. With only a small administrative team in London, it was essential to find a way of working smarter and outsourcing some of the responsibility.
Our initial recommendation was to install our powerful eSupply Portal , to carry all of the organisations marketing and operational print lines, along with a range of promotional products. The eSupply Portal has been fully branded and tailored to the customer’s needs and is fully responsive. Running alongside the portal is a telephone, email and LiveChat support service enabling the Mayfair team to concentrate on the day-to-day running of their business.
A web based solution; all 400-member companies can access a huge range of products and information whenever and wherever they may be. The portal is fully responsive catering for the huge serge in mobile devices.
In addition to the main Mayfair Office and Mayfair International Realty brands, besley & copp also provides a bespoke design and print management service called ‘Mayfair Studio’ enabling firms to take advantage of a personal creative service at a fraction of the cost of a design agency.
In addition to the aggregation of print costs and the reduction of central administration overheads, the eSupply Portal enables Mayfair Office to control the way that the brand is used by all members, ensuring consistency.
And, the eSupply Portal’s intranet module has given a voice to the stakeholders, bringing this widespread network of independent agents closer together, facilitating the free movement of ideas and giving a vehicle for member feedback.
Print Products and Services Supplied
•Conventional and digital print
•Digital asset management
•Bespoke design services
“Providing printed marketing material for our network of offices across the UK has been made straight forward through besley & copp’s marketing resource website. They have anticipated all our needs in delivering high quality print products and have expertly and imaginatively steered us into a market leading position in this respect. Our members find ordering via the website very easy and Shane and his team are always on hand to help anyone through the process or explain the various products available.”